Fit
Good companies that nobody can find.
Tree removal, tree care, arborists, land clearing. Not landscapers, not yard guys — the trade where the estimate is the unit of production.
This is built for you if
Good, and nobody knows it
4.5★ and up, but under about sixty reviews. Real quality with no distribution — this is the whole thesis.
One to three crews
Enough capacity to absorb a full calendar of estimates, small enough that the work actually matters to you.
You still run the estimates yourself
You are the one who decides, and you are the one who feels it when a slot is wasted.
Weak site, no ads
Nothing running, or something a nephew set up. The demand in your postcode is going to whoever is paying for it.
You have been on Angi or HomeAdvisor
You already know what a shared lead is worth. That makes this a much shorter conversation.
We are the wrong fit if
We would rather say this on a webpage than take your money and find out together.
Market leader
Nine hundred reviews and a full book. You do not need this and you will not take the call.
Solo, no crew
Under a certain size the ad spend cannot be funded and a full calendar of estimates cannot be serviced.
Municipal or utility contracts only
A completely different sale. That world runs on RFPs, not homeowners.
Stump grinding only
The ticket is too low for the maths to work in your favour.
Looking for rev-share
If the ask is that we work for free until it lands, we are not the right fit.
Seasonality
The hole is coming, and the pipeline that carries you through it is the one you build now.
Whatever you build between now and the end of autumn is what carries you through January. Nobody funds a pipeline in December, because by December they need the money.
Not sure which side of that you sit on?
That is exactly what the intro call is for. Eight minutes, and we will tell you straight.